From LoyaltyLane
Grocery websites that bring shoppers back.
Digital Solutions Center gives every MSC retailer a branded site with LoyaltyLane coupons, the weekly ad and rewards built in, plus a retail media network that pays for it.
- One template for every retailer
- LoyaltyLane sign-in, coupons and rewards
- Ads sold once, shown everywhere
Platform
Everything a retailer site needs, already connected.
A retailer site in minutes
Pick the retailer from MSC, choose its colours and web address. DSC builds the full site: weekly ad, coupons, rewards, store pages.
Loyalty built in
Shoppers sign in with their LoyaltyLane account, clip digital coupons to their card and see points, clubs and Buy Again on every visit.
Weekly ad that knows the shopper
The circular is ordered by what each shopper buys, with similar items next to it. Cold start falls back to the store’s best sellers.
A retail media network
Sell a campaign once and place it on every retailer’s site. Reserved slots, revenue share and a server-side record of every serve.
Smart Meals
Recipe ideas and shopping help built from this week’s deals, linked from every page or answered right on the site.
Retailer self-service
Store teams edit their own site, products, weekly ad and promotions, with help on every screen. LoyaltyLane keeps control of the network.
How it works
From MSC retailer to live site in three steps.
- 1
Connect the retailer
Pick it from the MSC retailer list. Its stores, addresses, hours and LoyaltyLane link come across with it.
- 2
Launch the site
Start from the LoyaltyLane template, set the brand and the address, add a login for the store team. Live in minutes.
- 3
Sell and place ads
Distribute a campaign to every retailer at once. Each shows its own price, and every serve counts toward revenue share.
Retail media
Turn every retailer page into ad space.
Campaigns are sold at the LoyaltyLane, wholesaler or retailer level and placed in the home page feature, the weekly deals, the coupons page or the shopping assistant.
- Preview every placement before it goes live
- Each retailer shows the brand’s product at its own price
- Reserved slots stay with LoyaltyLane sales
- Every serve is recorded on the server for revenue share
Who it’s for
Built for the whole grocery network.
Retailers
A modern website that drives trips and basket size, without a web team. Your brand, your stores, your offers.
Wholesalers
Bring every independent you supply onto one platform, and sell media across the group.
Brands
Reach shoppers where they plan the trip, next to the weekly ad and the coupons they clip.
Ready to launch the next retailer?
Sign in to DSC Admin, or talk to LoyaltyLane about bringing your stores on.